President Gives Students A Ride

Social STUNT/content

We wanted to create some fun social content for the first week of class, so we brainstormed with the president on a stunt: he’ll get on a gold cart and drive students to class. Nothing else to it. We received tons of earned media from it, including ABC news and America This Morning.

Needed a ride to class yesterday? @PresidentFuchs had you covered. pic.twitter.com/6ioj9yV5Pf
— FLORIDA (@UF) January 9, 2018

Metrics

234.6k total video views on social.

1,959 total shares on social.

NATIONAL COVERAGE

ABC NEWS on Twitter

The first day of classes can always be hard. It’s a little bit easier when the president of the university gives you a ride to class! https://t.co/bnOomu2Ed7 pic.twitter.com/NsfNHTgjYA
— ABC News (@ABC) January 9, 2018

ABC NEWS on TV, World News Now

President Fuchs Golf Carts Students

President Gives Students A Ride

Social STUNT/content

Metrics

NATIONAL COVERAGE